The Foundation of Fit
The Foundation of Fit should underscore everything you do professionally. It is THE most well-researched and documented business niche and career theory of all time. Nothing else even comes close. I could give you mountains of data (and don’t you think for a minute I’m going to resist that temptation), but for now, let’s just cut to the chase.
If your professional life is built on the Foundation of Fit, YOU WILL BE SUCCESSFUL. Is it really that simple? I promise!
Here are the Benefits of being in the Your and Liabilities of Not being in your zone of fit.
Fit requires 3 Knowledges: Self Knowledge, Market Knowledge, and Fit Knowledge. You get those 3 unique Knowledges right, success will follow. Kazaaam. Let’s do it!
Now, let’s apply the Foundation of Fit to your Unique Zone of Fit.
Purpose is the Big Picture. You are here for a reason and your gifts are needed.
People who are clear about their purpose live healthier and longer lives, endure difficult circumstances, contribute more to others, and are more profitable in their businesses.
- In a study done at a Japanese university, researchers found that those who had a sense of purpose had a lowered risk for heart attacks and a lower mortality rate.
- The Jewish psychiatrist and concentration survivor, Victor Frankl, found that having a strong sense of purpose kept people alive in extremely difficult circumstances.
- Adam Grant, a psychologist from the University of Pennsylvania, found that people who had a sense of purpose produced more.
- And finally, MIT’s Richard Lester studied successful, mature, large U.S. corporations to see what their secret was. He found that one of the main characteristics that set them apart was a “sense of purpose beyond profit.” (And not surprisingly, they had financial profit also.)
Having a clear sense of purpose provides many benefits. I will show you how to find your purpose and your greatest place of contribution and profit.
If you are in the middle of a professional career or business transition and wondering what to do next, this course is also for you. Knowing how to translate your past Zone Fit into a new Zone of Fit should not be done haphazardly or without a specific, provable strategy like the one I teach in this course.
Moving Your Niche Online:
There are amazing opportunities available in the online space, but before you build a course, start an online business, or venture into the global economy, you need to Niche.
Janet grew up in a small town and there were lots of local business people who “wore many hats.” General skills and General products work when the market is local and small.
But when the market is big and global, you need to niche. As the saying goes, “The riches are in the niches.”
Even if you consider yourself a generalist and have a multitude of interests, I can still help you narrow your niche and/or at least strategize how to put it all under a cohesive umbrella.
Frankl, V. E. (1984). Man’s Search for Meaning. New York: Pocket Books.
The End of Jobs: Money, Meaning and Freedom Without the 9-to-5 (Audible Audio Edition): Taylor Pearson, Taylor Pearson, Taylor Pearson: Books https://amzn.to/3sPH3ax
Sone, T., Nakaya, N., Ohmori, K., Shimazu, T., Higashiguchi, M., Kakizaki, M., . . . Tsuji, I. (2008). Sense of life worth living (ikigai) and mortality in Japan: Ohsaki Study. Psychosom Med, 70(6), 709-715.
Lester, R. K. (1998). The Productive Edge: How U.S. Industries Are Pointing the Way to a New Era of Economic Growth (1st ed.): W. W. Norton & Company